I was tasked with creating a promotional video for BitTorrent’s new flagship product: BitTorrent Sync. After getting estimates from several video production companies for writing, actors, directing, production, motion graphics, sound design, mixing, color correction, etc, I learned that what we wanted was way out of our budget.
This was where my previous life as a freelance videographer came in handy. We spent the budget on a solid crew and director, and I turned my attention towards writing, editing, mixing, motion graphics and more. I also assisted with set design, directing and producing. The result was a video that generated 1M views, and helped successfully launch BitTorrent Sync.